After years of happiness research, one thing has proved fundamental – the importance of our connections with other people.
But modern societies are built as if the opposite was true. We are surrounded by people, yet we feel genuinely connected to almost none of them. The effects are devastating.

Social isolation is as potent a cause of early death as smoking; and the epidemic of loneliness is twice as deadly as obesity.
We could change this in a day if we all reached out and made at least one positive connection. For the International Day of Happiness, that’s exactly what we’re going to do.

The International Day of Happiness (“Happiness Day”) was founded by United Nations adviser Jayme Illien on June 28, 2012, when all 193 member states of the United Nations General Assembly unanimously adopted UN resolution 66/281:
“The General Assembly,[…] Conscious that the pursuit of happiness is a fundamental human goal,[…] Recognizing also the need for a more inclusive, equitable and balanced approach to economic growth that promotes sustainable development, poverty eradication, happiness and the well-being of all peoples, Decides to proclaim 20 March the International Day of Happiness, Invites all Member States, organizations of the United Nations system and other international and regional organizations, as well as civil society, including non-governmental organizations and individuals, to observe the International Day of Happiness in an appropriate manner, including through education and public awareness-raising activities[…]”

International Day of Happiness is celebrated annually on March 20.